Do you want to ruin your brand and make sure your business STAYS the "best-kept secret"? Wonderful, then I've got the perfect guide for you! Before writing this, I did a Google search and found loads and loads of articles about how to stand out …
target audience
Your ideal client: Who are you NOT for?
“Your pricing is RIDICULOUS!” Who is your ideal client? Back in the day, when I was doing maternity and newborn photography, my sessions were exclusively done in my studio. I was right in the middle of a maternity photo shoot and while my client …
How do I figure out what stories to tell?
Storytelling is powerful! It is what connects us with one another. Storytelling has been a part of human life since the dawn of man. But as much as we know how powerful storytelling is, sometimes it can be so difficult to look at our own lives and …