If I could boil all this authentic branding stuff down into 4 words, that’s what I’d say. Recently, I stumbled across a profile on Linked In for this man who is a speaker and an executive coach. He’s obviously an expert given all the accolades and …
brand foundation
The importance of a resilient personal brand
If there is one thing I've noticed since this pandemic started, it's that businesses who have a resilient brand have been able to reinvent themselves and stay in business! …
Branding comes BEFORE marketing!
When I first started my business, I was really throwing myself out there. I thought I should be on all the social media platforms and attend as many networking events as I could. But the thing is, my ideal client wasn’t noticing me, or if they …